Website Visitor and Customer Privacy Policy

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KIĞILI GİYİM TİCARET A.Ş. – BRIANT WEBSITE VISITOR AND CUSTOMER PRIVACY POLICY UPDATED: SEPTEMBER 2026

This Privacy Policy has been prepared by Kiğılı Giyim Ticaret A.Ş., the owner of the BRIANT brand, acting as the data controller within the scope of Law No. 6698 on the Protection of Personal Data (“KVKK”), in order to inform and enlighten you regarding which of your personal data will be processed and for what purposes during your visit to our website at https://www.briant.com.tr/ (“Website”), to whom and for what purposes such processed personal data may be transferred, the method and legal grounds for collecting your personal data, and the rights of the personal data subject (“data subject”) under Article 11 of the Law.

1. IDENTITY OF THE DATA CONTROLLER

  • Data Controller: Kiğılı Giyim Ticaret A.Ş. (BRIANT markası)
  • Address: Aeropark Yenişehir Mah. Osmanlı Bulvarı No:11/B 34912 Kurtköy – Pendik/İstanbul, Türkiye
  • Telephone: +90 549 320 19 38
  • E-mail info@briant.com.tr (genel) – kvkk@kigili.com.tr (KVKK başvuruları)
  • İnternet Sitesi Adresi: https://www.briant.com.tr/
  • MERSIS No. 0562003566100015

2. DEFINITIONS

Personal data: refers to any information relating to an identified or identifiable natural person

Processing of personal data: refers to any operation performed on personal data, such as obtaining, recording, storing, preserving, altering, reorganizing, disclosing, transferring, taking over, making available, classifying or preventing the use of personal data, wholly or partially by automated means or by non-automated means provided that it forms part of a data filing system.

Data Processor: refers to the natural or legal person who processes personal data on behalf of the data controller based on the authority granted by the data controller.

Data Filing System: refers to the filing system in which personal data is processed by being structured according to specific criteria.

Data Controller: refers to the natural or legal person who determines the purposes and means of processing personal data and is responsible for the establishment and management of the data filing system.

Law / KVKK: refers to Law No. 6698 on the Protection of Personal Data, published in the Official Gazette dated 7 April 2016 and numbered 29677.

Authority: refers to the Personal Data Protection Authority

Board: refers to the Personal Data Protection Board.

3. YOUR PERSONAL DATA PROCESSED

During your visit to the Website, the following personal data will be processed by Kiğılı Giyim Tic. A.Ş.:

  • Your IP address, browser and device information, and visit date/time information under the Transaction Security data category;
  • If you create an appointment request through the “Appointment Form” available at https://www.briant.com.tr/randevu/ on our Website, your name, surname, telephone number, e-mail address, service request, and preferred appointment date and time;
  • Through e-mails you send to our e-mail address info@briant.com.tr, which is indicated on our Website, your name, surname, e-mail address and the personal data included in your e-mail;
  • If you call our telephone number +90 549 320 19 38, which is indicated on our Website, your name, surname, telephone number and the personal data included in your requests, questions and comments shared during the call.

There is no membership, online sales or payment transaction on our Website; therefore, your membership or payment information is not processed through our Website. For detailed information regarding the cookies used on our Website, you may review the Cookie Policy; and for detailed information regarding the appointment form, you may review the Communication (Appointment) Form Privacy Policy.

4. PURPOSE AND LEGAL GROUND FOR PROCESSING PERSONAL DATA

4.1. Your IP address and other transaction security data

4.1.1. Purpose of processing

  • Fulfilment of requests from official authorities and provision of information to authorized institutions arising from the legislation;
  • Conducting information and transaction security processes;
  • Monitoring and improving activities relating to the services;
  • Maintaining cybersecurity and data protection activities;
  • Follow-up and conduct of legal affairs;
  • Retention of website visit records throughout the general limitation period for the purpose of constituting evidence in disputes between us and data subjects, or disputes in which we are jointly involved against third parties, in our capacity as data controller

4.1.2. Legal ground for processing

  • Processing being necessary for the data controller to fulfil its legal obligation;
  • Processing being necessary for the establishment, exercise or protection of a right;
  • Processing being necessary for the legitimate interests of the data controller, provided that it does not harm the fundamental rights and freedoms of the data subject.

4.2. Your personal data processed through the Appointment Form, e-mails sent to info@briant.com.tr and telephone calls

4.2.1. Purpose of processing

  • Receiving, planning, confirming and managing appointment requests;
  • Conducting sales and after-sales processes relating to the service you request, such as made-to-measure tailoring, fitting or alteration;
  • Receiving and handling customer requests and complaints, fulfilling requests and evaluating complaints;
  • Planning and carrying out customer relationship management and customer satisfaction operations;
  • Conducting activities aimed at service quality;
  • Conducting communication activities;
  • If you have given consent, recommending products and services offered by our Company to you by customizing them according to your preferences, usage habits and needs, and sending advertising, promotion, campaign and similar commercial electronic communications to your contact details in this context.

4.2.2. Legal ground for processing

  • Processing of personal data of the parties to a contract being necessary, provided that it is directly related to the establishment or performance of a contract;
  • Processing being necessary for the data controller to fulfil its legal obligation;
  • Processing being necessary for the establishment, exercise or protection of a right;
  • Processing being necessary for the legitimate interests of the data controller, provided that it does not harm the fundamental rights and freedoms of the data subject;
  • Your explicit consent for the sending of commercial electronic communications.

5. TO WHOM AND FOR WHAT PURPOSES PROCESSED PERSONAL DATA MAY BE TRANSFERRED

Among your personal data which Kiğılı Giyim Tic. A.Ş. declares and undertakes to process in accordance with the “General Principles” set forth under Article 4 of Law No. 6698:

  • IP information and other transaction security data may be transferred, upon request, to official institutions and organizations such as the Information and Communication Technologies Authority and the Chief Public Prosecutor’s Office.
  • Your personal data processed through the Appointment Form, e-mails sent to our e-mail address info@briant.com.tr and telephone calls may be transferred, upon request, to the Ministry of Trade, the Personal Data Protection Authority, judicial and administrative authorities and, to the extent necessary, to our legal advisors; and, for the fulfilment of the appointment and the requested service, to our business partners such as the BRIANT store/workshop where the appointment will take place, our suppliers and contracted tailors; and, where product delivery is involved, to our cargo and logistics companies.

Although the aforementioned data is not directly transferred abroad by Kiğılı Giyim Tic. A.Ş., it may be transferred abroad through the servers of service provider companies acting as “data processors” on behalf of the Data Controller Kiğılı Giyim Tic. A.Ş., including but not limited to Microsoft, to which our e-mail infrastructure is connected, Cloudflare, which provides the security verification service on our Website, and Google, which provides the font service. Kiğılı Giyim Tic. A.Ş. takes all necessary legal measures to ensure that personal data transfers abroad by its business partners carrying out data processing activities on its behalf are conducted through one of the methods set forth under Article 9 of the KVKK.

6. YOUR RIGHTS UNDER ARTICLE 11 OF THE KVKK

As Kiğılı Giyim Tic. A.Ş., we hereby inform you that you have the following rights under Article 11 of the KVKK:

  • To learn whether your personal data is processed;
  • To request information if your personal data has been processed;
  • To learn the purpose of processing your personal data and whether they are used in accordance with such purpose;
  • To know the third parties to whom your personal data is transferred domestically or abroad;
  • If your personal data has been processed incompletely or inaccurately, to request correction of such data; and, within the framework of Article 7 of the KVKK, to request the deletion, destruction or anonymization of your personal data if the reasons requiring the processing of personal data cease to exist;
  • To request notification of these operations regarding data corrected, deleted, destroyed or anonymized upon request to third parties to whom the personal data has been transferred, if any;
  • To object to the occurrence of a result against you through analysis of the processed data exclusively by automated systems;
  • To claim compensation if you suffer damage due to unlawful processing of your personal data.

7. APPLICATION PROCEDURE

Pursuant to Article 5 of the Communiqué on the Procedures and Principles of Application to the Data Controller dated 10 March 2018, in order to exercise the rights set forth in Article 6 of this text, the Data Subject Application Form must be submitted together with the necessary information identifying the applicant and explanations regarding the right you wish to exercise: by registered mail with return receipt or through a notary public, with wet signature, to Aeropark Yenişehir Mah. Osmanlı Bulvarı No:11/B 34912 Kurtköy – Pendik/İstanbul, Türkiye; or by sending it to kvkk@kigili.com.tr through secure electronic signature, mobile signature or your e-mail address registered in our Company’s system; or by sending it to the registered electronic mail (“KEP”) address 0562003566100015@hs02.kep.tr.

Applications must be made in Turkish; the request must clearly and unequivocally indicate which of the rights listed above and under Article 11 of the KVKK it is based on; and identity information and documents and information relating to the subject matter must be attached to the application. In applications made on behalf of third parties, there must be a power of attorney authorizing representation of the relevant person. Applications made within this scope will be concluded free of charge as soon as possible and within 30 days at the latest. However, if the transaction requires an additional cost, the fee set out in the tariff determined by the Personal Data Protection Board may be requested from you. If the submitted information and documents are incomplete, this period shall commence as of the complete submission of the information and documents. Our Company reserves the right to verify your identity before responding to you. Responses may be sent, at the discretion of Kiğılı Giyim Tic. A.Ş., in writing to the applicant’s address by any type of mail or to the e-mail address you have provided.

Kiğılı Giyim Tic. A.Ş. reserves the right to amend this privacy policy due to any changes that may occur in the KVKK and the methods to be determined by the Personal Data Protection Board.

KİĞILI GİYİM TİCARET ANONİM ŞİRKETİ